Ae Dil Hai Mushkil (ADHM) and Shivaay (Shivay) have started with a bang at the Indian box office on the first day. But Karan Johar’s film is likely to witness a bigger collection than Ajay Devgn’s movie on the opening day.
Ae Dil Hai Mushkin has released a large number of multiplexes in all city centers across the country and its screen count is bigger than Shivaay in these areas. Ajay Devgn’s movie has a number of single screens to its credit in the domestic market than the Ranbir Kapoor starter. Ae Dil Hai Muskhil had the better advance booking in multiplexes, while Shivaay has got a good response in single screens.
Both the movies opened to fantastic response in the northern circuits, as there are no big ticket releases from any regional languages during this Diwali festival. But their occupancy was not the same in south India as they clashed with Tamil films Kaashmora and Kodi and Kannada movies Mukund Murari and Santa in this region. Both the movies registered an average of 70 percent occupancy in the morning shows.
Ae Dil Hai Muskhil and Shivaay have garnered the positive response from the audience and the word of mouth is expected to take their business upwards in the afternoon and evening shows. Ae Dil Hai Muskhil is set to be a treat for the lovers of musical romance drama, while Shivaay impresses action lovers.
Early trends show that Ae Dil Hai Muskhil and Shivaay will witness a good collection at the Indian box office on the first day. Ae Dil Hai Muskhil will break the record of Ranbir Kapoor’s last release Tamasha, which collected Rs 10.87 crore on its opening day. On the other hand, Shivaay will beat the opening day collection of Ajay Devgn’s previous outing Drishyam that raked in Rs 8.5 crore on its first day.
However, Ae Dil Hai Mushkil and Shivaay are most-awaited big-budget Bollywood movies and they had a massive amount of hype and publicity before their release. Ae Dil Hai Mushkil made it to the headlines almost everyday for the last few weeks due to Pakistani artist Fawad Khan’s appearance in it.
Trade analysts in the industry were skeptical on whether the sentiment of nationalism would work against Ae Dil Hai Mushkil and favor Shivaay to do well at the ticket windows. But the early response has cleared their doubt and the film is set to make a better collection than the latter. Ae Dil Hai Muskhil and Shivaay are likely to collect over Rs 20 crore together at the Indian box office on the first day.
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