Women Power Bloggers – Inside the Minds of Today’s Successful Female Bloggers

According to the Pew Internet Project’s PIP Blogging Report, 46% of bloggers are a girl, and the numbers are growing regularly. However, many female bloggers are barely disillusioned with the shortage of popularity in their industry. After a week of studies, I finally asked myself why they aren’t more prominent on the net. Of all of the weblog ranking lists, besides style and superstar blogs, an average of 12% of women seem inside the pinnacle hundred of each list. And a few sources have the nerve to suppose that style blogs are “non-public diaries of favor.” After doing a little research, I found out why such a lot of bloggers and readers these days understand ladies bloggers in another way than men:

  • Many male bloggers don’t link to female bloggers
  • Less than 10% of girls are political bloggers
  • 60% of ladies-created blogs are categorized as “personal diaries.
  • Nearly 88% of top bloggers are white American guys.
  • Some guys don’t respect being lectured by girls.

Instead of studying RSS feeds and getting to know list after list, I decided to move without delay to the supply to get greater solutions and find out how women electricity bloggers achieved success, how they reach their readers, and what they consider the discrimination toward expert girls bloggers in a brand new blogging network.

I communicated with four very distinct women bloggers (Chanel Ward/Hip Candy, Charlene Li/Groundswell: Winning In a World Transformed through Social Technologies, Michele Obi/My Fashion Life, and Julie Strietelmeier/The Gadgeteer) and asked them the identical five questions: What is your blog’s point of interest, and why did you choose this precise niche? If you could describe your readers in three sentences or less, what would you be saying?

Summary show

How has running a blog advanced your career?

On average, the best 12% of female bloggers have been featured on Pinnacle One 100 lists. Why do you observe that?
If you could supply one piece of advice to girls bloggers today, what wouldn’t it be?
After speaking with those ladies, I realized that a “power blogger” does not have anything to go along with your ranking on a listing; however, the quality of your posts, the notice of your reader’s desires, and the capacity to appearance beyond fame and fortune and stay actual on your problem count number. This part is certainly one of a two-part collection featuring ladies’ bloggers who’ve modified how the sector views them and their readers. Today’s featured bloggers are Chanel Ward from Hip Candy and Charlene Li from Groundswell: Winning In a World Transformed by Social Technologies.

Chanel Ward / Hip Candy

It’s tough to pick out one among my favored blogs, but Hip Candy is very close to my heart. From the tagline, “candy… However not in that fattening kind a manner,” to the blog’s owner, Chanel Ward, Hip Candy is sparkling, interesting, and new.

Fashion clothier/image artist/author Chanel Ward was featured as 225 Magazine’s Top People To Watch in 2008 for a desirable reason. After being the voice for America’s Next Top Model Interviews and one of the finalists for Project Runaway’s fan-favorite blogs, this fashionista becomes invited to experience and write about Fashion Week and quickly launch the much-anticipated clothing line Hip Couture. Blazing a trail of character and fashion, her blog and profession have their lifestyle but don’t take my word for it.

1. What is the focus of your blog, and why did you pick out this specific niche?

The cognizance of Hip Candy is my tagline. Fashion. Celebrity. Entertainment. Me. That’s basically what I blog about in a nutshell! I want to think of my blog as fashionably fun! I selected this area of interest because my background is in Fashion Design (I graduated from the Fashion Institute of Design & Merchandising in Los Angeles in 1999 – http://www.Fidm.Com). I’ve usually been intrigued by the way celebs’ way of life, so I just notion it might be a journey to begin a fun web page that could make cognizance on the one’s matters. At the same time, it might keep me abreast of what is happening within the [fashion] enterprise. Hip Candy is a fun discussion board for readers to come back and proportion their evaluations on fashion (the present-day trends, fashion don’ts…), movie stars (what they were sporting, what have been they wondering?!), then today’s happenings in amusement, with a little bit of what is taking place with me thrown in for proper measure.

2. What could you say if you could describe your readers in 3 sentences or much less?

I was amazed to analyze recently that many of my readers are as young as 12! But I also have more “pro” readers, women over 50 and past, in addition to each age (and gender). Hip Candy readers are very opinionated. Even though most of them commonly believe maximum matters I opine and “wax poetic” about, they don’t constantly consider the entirety I placed down, and that’s k! Having a distinction of opinion is what makes us particular! One of my most commented posts (69 comments at ultimate count number) has a firestorm of sturdy views on it from beginning to finish (http://hipcandy.Blogspot.Com/2007/03/style-verdict-hetero-men-in-heels.Html) Anyone who takes time out in their busy day to click on onto to Hip Candy, read a publish and share their reviews is more than very well with me.

3. How has running a blog advanced your career?

Wow. That’s such a loaded query! I’d never considered myself an “author”; however, after beginning Hip Candy, I slowly allowed myself to assume in any other case. My weblog has already reached degrees that I wouldn’t have imagined after I began it. I figured it’d simply be a fun hobby. The reaction because I started it’s been exceptional already! It’s very humbling. Some of the more noteworthy advancements have been 1) exposure to the hundreds from accomplishing the “Top Model” interviews, 2) getting credentialed and being invited to Fashion Week from my style coverage on the weblog coupled with a strong readership, 3) identical solid readership translating into monthly advert revenue generated on Hip Candy 4) all-price paid trips to cowl alternate suggests and events ([http://blogs.Dreambrizo.Com/kbis_2007/]) five) popularity and acknowledgment from magazines, and sooner or later and ultimately, 6) built-in name reputation for a destiny garb release! Blogging has, in reality, been a marvel and a blessing, and I sat up for extra in 2008!

4. In common, the most effective 12% of women bloggers are featured on the top one hundred lists. Why do you observe that?

I hadn’t heard this statistic earlier, but it is pretty stunning because I noticed that approximately half of the humans blogging properly now are girls. I do not sincerely recognize why extra ladies aren’t considered top bloggers. I want to discover that myself. I’d love to find out what we, as ladies, could do to a degree in gambling. I’m not as privileged as I’d want regarding how weblog ranking works. I’ve made a pair of lists in the beyond ([http://www.Fashioniq.Com/wordpress/2007/04/23/top-50-fashion-blogs-in-the-us/]) (http://www.Customizedgirl.Com/blog/). Still, until you are a site like Technorati, which ranks blogs on several exceptional statistically primarily based standards, I’m not sure how much weight it holds. That being said, I’m usually grateful to be protected from humans’ “Top” list, whatever the standards!

5. If you can deliver one phrase of advice to girls bloggers nowadays, what wouldn’t it be?

My phrase of advice to women bloggers might be no longer surrender! So many of us who may additionally have a sturdy voice on something concerning fall by way of the wayside after beginning blogs never see the full fruit of what could have been. Nobody ever starts with thousands and thousands of readers unless you are a celebrity! I’m still striving for that myself! So, it is a manner, and developing pains are part of that system. I can consider back when my mother and some of my buddies made up the whole thing of my readership. But if you’re placing out exact content, readers will always observe. Have faith in yourself and what you’re doing! Especially if you love it.

Charlene Li / Groundswell: Winning In a World Transformed with the aid of Social Technologies

Charlene Li is aware of what she’s speaking about, and they are enthusiastic about it. Groundswell: Winning In a World Transformed via Social Technologies is a great-written blog on the internet. Charlene is a professional in technologies like blogs and social networking and uses this know-how to lead the advertising, marketing, and studies team at Forrester.

Charlene would not just write about her passion but consult others about tendencies and strategies surrounding her area of interest. She is one of the most quoted analysts and has been seen in The NewsHour With Jim Lehrer, CNN, NPR, BBC, The Wall Street Journal, The New York Times, and BusinessWeek. As I remember, even as scripting this biography and learning Charlene’s accomplishments, a commercial for 60 minute segment on Facebook was advertised; Charlene provided a historical past in that story. Reading Charlene’s blog has, in my opinion, superior my career as a technology leader within my enterprise. It has saved me fully up to date on progressive marketing answers through social networks and blogging. I am honored to have her take some time to contact my readers about ladies and running a blog.

1. What is the focus of your blog, and why did you pick this unique area of interest?

Cognizance is a tendency in interactive and social technology, in general, for advertising functions. Most recently, the focus has been on using social technology and supporting a brand-new ebook I published in April 2008. The weblog is an extension of my paintings at Forrester Research.

2. What might you say if you can describe your readers in 3 sentences or much less?

I have three unique readers: 1) Businesspeople interested in leveraging interactive and social technology, more often than not, in marketing; 2) Influential press and bloggers; 3) Thought leaders in the field, whom I can tap for research purposes.

3. How has blogging become superior to your career?

Oh, by so many methods! It’s given me visibility past the restrained Forrester consumer base and prolonged my impact relatively. I have contacts that I would not have developed out the blog. And I depend on it continuously to research a network that doesn’t exist anywhere else. As such, I have been admitted to higher research faster than everyone else in the industry.

4. On average, only 12% of ladies’ bloggers have been featured on the top 100 lists. Why do you think this is?

I assume you mean the simplest 12% of pinnacle bloggers are girls. This is partly a count number of who makes a list. And frankly, why does it count if you’re a “top” blogger? The most critical factor is knowing who your readers are and hyper-serve them higher than everyone else. I’m unlikely to make it on the Technorati one hundred lists, but I’m considered a “pinnacle blogger” in my area.

The other way to look at it is, do girls consider themselves pinnacle bloggers? If the stat is 12% of girls bloggers don’t consider themselves pinnacle bloggers, we have a self-esteem problem!

5. If you could provide one phrase of recommendation to women bloggers today, what would it not be?

Be true to yourself and your reader. There’s nothing worse than a blogger striving to be something they aren’t. Tierra Sir Bernard Law is the Vice President of Training & IT Development at Joy Corporation of Baton Rouge as well as a former Adjunct Professor at Baton Rouge Community College’s Small Business Training Center, where she teaches employees of Cox Communications, Casino Rouge, and Shaw, Inc. Laptop literacy and proficiency in Microsoft Office Applications.

Ms. Bernard Law Montgomery has an immeasurable amount of revel in dealing with the displaced community. She currently serves on the rebuilds steering committee and designs and applies Joy Corporation’s Community Technology Initiative, presenting schooling to the community free of rate using Microsoft Unlimited Potential Curriculum. As a community volunteer, she has designed artwork packages, play productions, and young people management programs to benefit African American youth inside Baton Rouge and surrounding areas.

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